
❌ No freelancers, please ❌
Hiring Files – Edition 1
This week the Hiring Files edition was focused on a critical but overlooked distinction – what’s the real difference between freelancers and remote team members? And why confusing these two approaches is costing businesses thousands in failed hires.

In this edition, Irina Potok highlights that most business owners lump all remote workers into one category: “freelancers”.
This fundamental misunderstanding leads to structuring genuine team roles with freelancer dynamics – creating predictable failure.
Key Insights from This Edition:
The Two Approaches:
- Freelancer approach: Project-based, multiple clients, short-term, transactional
- Team member approach: Role-based, dedicated focus, long-term investment, relationship-driven
When Each Works Best:
- Freelancers excel at: One-off projects, specialized expertise, overflow work, testing services
- Team members excel at: Ongoing functions, customer-facing roles, process-dependent work, cultural integration
The Setup Trap: Even when hiring for team roles, many businesses accidentally create freelancer dynamics through poor structure – leading to freelancer results when they need team member outcomes.
The Four Keys to Remote Team Success:
- Define roles, not projects
- Establish dedicated relationships
- Invest in integration
- Create growth opportunities
Real Impact: Businesses using the team member approach show 89% retention vs. 27% with freelancer dynamics, with significantly faster productivity and lower total costs.
Check here The Business Owner’s Guide to Recruitment Services by Hire Virtuals where we shared the latest stats, trends and recommendation on how to manage your hiring in 2025.
More relevant publications:


What Do You Actually Do, Recruiters ❓

Construction project manager? Remote? You’ve got to be kidding me. 😨

The AI Hiring Trap: Why “Smarter” Technology Is Creating Dumber Hiring Decisions
